Raena helps digitally savvy millennials generate side income by selling high quality beauty products. We curate original and effective products from a trusted network of suppliers across the world, so our sellers are always assured of quality. We launched last year, and thousands of women are now driving meaningful income leveraging Raena’s platform. Join us to be a part of a culturally diverse team! We are seeking to hire a Social Media Lead to join our existing top-notch team. If you're a hard-working professional, Raena. is an excellent place to grow your career. You'll be glad you applied to Raena Responsibilities for Social Media Lead Create social media content plan and strategy both for objectives of brand awareness and sales Designing campaign to help bring traffic into RAENA app and web Manage the company's budget on social media campaigns & events. Create the necessary content plan for all RAENA social media platforms (Facebook, Instagram, TikTok, Youtube). Develop and strengthen RAENA and its collaborations with relevant communities and partners Identify content creators and social influencers in our space—and work on establishing partnerships rather than merely transactional relationships with them. Create monthly analytic reports on audience growth, best performing tactics and key conversational threads with the aim to improve strategy or engineer cultural moments Aligning social media plan and strategy with other divisions, such as Campaign & Partnership, Creative, Digital Marketing, and PR. Analyzing trends and its potentials for upcoming social media plan strategy. Giving market insight regarding about RAENA brand and products Qualifications for Social Media Lead Bachelor degree from a reputable university. Minimum Experience: 5-6 years as a social media or marketing communication person and can speak & write business english. Understanding of data and behaviour of social media platforms such as when targeting millennials and Gen Z must have different treatment and different communication for each platform. Able to demonstrate a proven track record in project management and leadership or have experience in leading a team. Proficiency in many social media platforms. Up to date with the recent trends of digital marketing Have a strong knowledge about Indonesia Social Media market. Fluency in Microsoft Office suite and social media analytics tools